FAQ: Pricing, Timelines, Platforms and AI - Gold Coast Ecommerce

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Fair questions

Straight answers

The questions every client asks, answered the way we'd answer them on the phone. Not here? Ask us directly.

Working with us

Do we need to be on the Gold Coast?

No. Most of our clients aren’t, and plenty are overseas. We’ve worked remotely for twenty years, so everything runs on phone calls, staging URLs and written quotes. If you are local, we’re happy to meet in person.

How does pricing work?

Fixed quotes, in writing, before work starts. We scope the project with you (the 15-minute online interview or a free call), quote within 48 hours, and the number on the quote is the number on the invoice. Ongoing support and maintenance are a flat monthly fee. We don’t bill hourly. Hourly billing rewards slowness.

Who actually does the work?

The people you talk to. We’re a small senior team. No offshore handoffs, no account managers passing messages along, no juniors learning on your project.

How fast can you start?

The scope call usually happens within a couple of days, the quote within 48 hours of that, and most projects start within a week or two of you accepting it. Urgent rescues (a broken store, a security incident) jump the queue. Call for those, don’t email.

What are your payment terms?

A deposit books the work. Smaller projects pay the balance on completion; larger ones pay in stages against milestones. The details are on every quote, and the invoice matches it.

Projects & platforms

Which platforms do you work on?

Stores: Shopify (including Plus), Magento / Adobe Commerce, WooCommerce and BigCommerce. Sites and applications: Astro, WordPress and Laravel. And the integrations around them: Xero, MYOB, NetSuite, 3PLs and payment providers. Platform advice is free. We build on all of them, so we have no reason to push one over another.

Can you take over a project another developer built?

Yes. It’s a large share of our work. We start with an audit so you know what you’re sitting on, stabilise anything urgent, and go from there. No sniping about the previous developer.

Do you offer ongoing support?

Yes, and most clients take it. A flat monthly fee covers updates, monitoring, small fixes and a developer who already knows your setup. Some clients just call when they need something. That works too.

Will we be locked in to you?

No. Everything we build lives in your accounts (hosting, domains, repositories, platforms) and is documented so any competent developer could take over. Lock-in is a business model. It isn’t ours.

The AI part

How do you actually use AI?

For the repetitive parts of development: scaffolding, imports, boilerplate and first drafts. That’s how a small team can work this fast at a fixed price. Judgement calls, architecture, security and anything customer-facing stay with experienced people. We also build AI systems for clients (assistants, automations and marketing pipelines), always on the client’s own accounts.

Is our business data safe in AI systems you build?

The systems we build run on your own business-tier OpenAI or Anthropic accounts with training on your data turned off. Your documents stay in your storage, access follows your team’s permissions, and you can walk away with everything intact.

Will AI-generated content hurt our SEO?

Thin, unreviewed AI content will. Google says it rewards helpful content however it’s made. So our marketing systems draft with AI, ground everything in your actual business, and put a human approval step in front of publishing. Fewer, better pieces beat volume.

Still have a question? Call 0413 997 229 or send an enquiry. We reply within one business day.